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According to foreign media reports, Cadillac announced that it will appoint Felix Weller, former director of global dealer network development, as vice president of Cadillac China and head of SAIC GM Cadillac Marketing Department, responsible for the development of Cadillac brand business in China, effective from October 1 this year. Steve Carlisle, global president of Cadillac, said earlier: "Weller's global perspective on the luxury market will support Cadillac's steady growth in China. China is the brand's largest market and is in the period of the most active launch of new products in Cadillac history. ...
According to European media reports, Cadillac will remain Felik Weller as vice president of Cadillac China and head of SAIC GM Cadillac Marketing Department, effective October 1. According to sources, Weller served as vice president of Cadillac Europe and Cadillac Russia and managing director of Cadillac in the Middle East. Prior to joining SAIC General Motors, Weller served as Audi's distribution development director and Middle East sales director. In addition, he has worked at Mercedes-Benz for 10 years and held financial and sales management positions in Southeast Asia, the Middle East, Central Europe and other regions. And China, as the world's largest auto market,
although in the current global market new car sales and performance are shrinking environment, advertising marketing as a large expenditure, has been used as one of the car companies publicity, in order to further enhance the strength of the brand and achieve sales improvement. A few days ago, Cadillac, as an American luxury brand, successfully took advantage of a hot spot in the US presidential campaign.
With the continued counter-trend growth of the luxury car market, the overall pattern of brand differentiation is also further highlighted, which can better reflect the reality in the second-tier luxury field. Gone are the days when Cadillac continued to lose its second-tier crown and held the top spot for many years in 2020. At the same time, Lexus officially topped the list of second-tier luxury. Cadillac has always had a stable market position, but since 2019, Cadillac has been repeatedly pressed by Lexus brands behind it, and only after Cadillac started a crazy "price for volume" did Cadillac continue to take the lead by a small margin. Annual sales of Cadillac in 2019 were 21.
Under market pressure, Cadillac, a luxury brand, has cut prices again. According to netizens, Cadillac brand-new model CT4 terminal price reduction competition, dealers played 189700 yuan from the publicity posters. It means that the CT4 has been on the market for only four months and has become another Cadillac medium-sized sedan with a terminal price of less than 200000 yuan. During the inventory clearance of the national five models in mid-2019, Cadillac sold new cars at a minimum discount of 40%. The terminal naked car price of the ATS-L model is generally as low as 180000 yuan, and it is also the first time that the Cadillac model sells for less than 200000 yuan. With the major adjustment of the product line, ATS-L and other models are out of production.
In 2020, the ranking of luxury brand sales has changed greatly, and the polarization has been further highlighted. Cadillac, which is firmly at the top of the second tier, was temporarily lost to Lexus after its sales fluctuated in 2020. However, Cadillac has rebounded as it hits its annual goals and rankings. Cadillac sold a total of 25316 cars in October, up 81 per cent from a year earlier and the biggest increase of the year, according to the latest official figures. Meanwhile, Cadillac sold 178176 vehicles from January to October, roughly the same as the same period last year. It is worth noting that.
The first 11 months of 2020 have passed, and the battle for the top sales of second-tier luxury brands is still in doubt. What is different from the past is that Lexus has surpassed and has temporarily taken the lead in cumulative sales. Cadillac's monthly sales expand further and are still expected to retain its top spot. The Cadillac brand sold 24307 vehicles in November, up 45 per cent from a year earlier, according to manufacturer data, with cumulative sales of 202483 vehicles from January to November, up 4 per cent from a year earlier. For Lexus, terminal sales in November were 20632 units, up 6.8% from January to November, with cumulative Lexus sales reaching 202, 664.
Domestic luxury car sales are growing year by year, in sharp contrast to the decline in the overall car market. Even so, Cadillac, the fourth largest luxury brand, continued to decline, falling 7.6% last year and 27% in the first month of 2020. Cadillac sold 19600 vehicles in January, compared with 26801 in the same period last year, down 27% from a year earlier, according to official Cadillac figures. A poor start will hit Cadillac's full-year results. Affected by the Spring Festival holiday and the epidemic, overall domestic passenger car sales fell 20.4% in January from a year earlier, the auto industry was in a bitter battle, and Cadillac achieved 27%.
Despite the unprecedented COVID-19 epidemic in 2020, which has had a great impact on the domestic passenger car market, luxury brands still maintain a high growth trend, whether first-tier or second-tier luxury brands have repeatedly reached new highs. Among them, Lexus has been ahead of Cadillac for many months since 2020, but Cadillac set an all-time record in the last month. According to the latest official Cadillac results, Cadillac sales reached 27524 in December 2020, a year-on-year increase of 55.9%, a result that Cadillac has continued to soar since the second half of the year. So that the brand accumulates throughout the year.
According to domestic media reports, Cadillac officially announced that the last Cadillac XTS in the US market has been officially offline, and the Cadillac XTS has officially stopped production in the US market. XTS is a medium and large car released by Cadillac at the end of 2011. it is a medium and large luxury car based on the front platform, and it was once the best-selling Cadillac model in North America. Cadillac XTS is built on the Epsilon II platform. In addition to domestic cars, the car also offers luxury lengthened cars, bulletproof armored vehicles and other types in overseas markets. The domestic version of Cadillac XTS in 2013 is in China.
As soon as Cadillac finished its new car launch, it immediately announced the termination of all its cooperation with a public relations firm, and it didn't seem easy. On October 21, SAIC General Motors Co., Ltd. and Beijing Junxin Zhida Brand Management Consulting Co., Ltd. amicably negotiated to terminate the agency service for Cadillac brand public relations and communication in China. It is understood that the cooperative relationship between the two sides has been going on for more than seven years, and the termination of the contract was announced after the press conference, which may have something to do with the press conference. The Cadillac brand held a brand night event at the Cadillac Center in Beijing on October 20. According to official publicity, the new car Cadillac CT5 will be completed.
In the second year of continuous decline in the 2019 market, luxury brands have shown a rising trend. As Cadillac's biggest competitor, Lexus has become the most outstanding luxury brand this year. But this year's Cadillac showed a year-on-year decline, only about 10, 000 more sales than Lexus "narrowly win".
Cadillac really stole the limelight by Cadillac in May. The cumulative sales of Cadillac exceeded 20,000 in May, which can be said to be a very eye-catching achievement. According to the latest data, Cadillac sales totaled 20587 in May, up 18.9% from a year earlier, and 21.2% month-on-month. From January to May, Cadillac sales reached 93382, down 5% from a year earlier, but according to its sales situation, annual sales are still expected to exceed 200000. Such achievements are of course inseparable from the credit of ATSL models. In 2019, the overall downward trend of the car market continues, and the growth rate of the luxury car market is also inseparable.
According to foreign media reports, Cadillac recently launched the new CT5V high-performance model and the family's smallest CT4V model. The history of Cadillac's official foray into high-performance brands is coming late with Europe's three BBA brands. But it is not inferior to its German rivals in all respects. The high-performance brand of V series was established in 2004. It is developed by GM's high-performance vehicle operations. The department, founded in the 1960s with a technology center in Detroit, initially provided technical support to the Chevrolet Camaro team participating in Trans-Am racing, and then gradually developed.
With the continuous rise of the SUV market in recent years, more and more car companies are gradually expanding the formation of this field. Cadillac, which is already relatively comprehensive in terms of product layout, declared the trademark of the new model again a few days ago.
Cadillac officially released the latest sales figures today, showing that sales in China fell 20 per cent year-on-year to 16800 in November, down 20 per cent from January to November to 194800, down 5.76 per cent from a year earlier. Cadillac sales have declined significantly, mainly due to the suspension of production of the main models, the failure to quickly increase the number of new models, and the intensity of terminal concessions need to be further liberalized.
Under the background of the gradual high-end of domestic automobile brands, the sales competition between luxury brands has been concerned by the industry. Especially after entering 2020, under the test of the epidemic and the general trend of the automobile market, the competition among brands such as Red Flag, Lexus, Cadillac and Volvo has become more obvious. Some time ago, we reported the latest situation of three luxury brands, Red Flag, Volvo and Lincoln. According to the September sales data, Red Flag, Volvo and Lincoln all achieved year-on-year sales growth. In addition to the above three luxury brands, Lexus and Cadillac also released the latest sales in September.
On January 21st, Cadillac released the official picture of its full-size, high-performance SUV-- Escalade V. It is understood that Escalade is a new model of the Cadillac V series product line, and it is also another high-performance version of Cadillac after CT4-V and CT5-V. The new car will have stronger performance and is expected to become the strongest version of the Escalade family. The new car is positioned as a large SUV or will be officially launched in the spring of 2022. In terms of appearance and styling, from the official picture that has been published so far, compared with the ordinary version of the model, the new car has not changed much. The front face of Escalade V still uses a large shield.
The Cadillac CT5 was unveiled at the Cadillac Center in Beijing on October 20. the medium and large luxury car starts at less than 300000 yuan, carries 20 standard features, and will be delivered to customers across the country this year. The Cadillac CT5 has launched two versions: the fashion version and the sports version, which uses the design language of the ESCALA concept car in appearance, in which the forward air grille in the fashion version adopts dot matrix, and the sports version uses honeycomb type. Compared with the previous generation products, the new car design is more fashionable and softer. In terms of size, the new car offers a total of six color options, with a length, width and height of 4924, 1883 and 145 respectively.
Affected by the COVID-19 epidemic, most consumers can only stay at home, allowing live streaming platforms to be linked with cars. A few days ago, Cadillac successfully promoted the brand with contemporary online celebrity Li Jiaqi, not only introducing the brand's latest long-term rental plan, but also helping the upcoming Cadillac CT4 do a warm-up campaign.
Heavy! The National Development and Reform Commission plans to relax car purchase restrictions and increase license plate indicators in an all-round way
China's car sales continue to decline and the trend of car consumption is gradually declining. in such an environment, the National Development and Reform Commission is expected to guide further liberalization of the purchase restriction policy and comprehensively encourage automobile consumption. According to the online documents, the National Development and Reform Commission issued the implementation Plan for promoting the Renewal of consumption of Automobile, Home Appliances and Consumer Electronics to promote the Development of Circular economy (2019-2020), which plans to further expand the consumer market such as automobiles, promote the development of circular economy, and deepen supply-side structural reform. The document also describes in detail the specific implementation plan, and there are nine supporting regulations in the automotive field. The most important of these is the purchase restriction city.
2019-04-17 17:36:07Details
All of a sudden! A Tesla in Dongguan was suspected of getting out of control and crashed into multiple cars and destroyed the shop door.
A # Tesla suspected of getting out of control and crashing into multiple cars crashed into the store door # news quickly rushed to the hot search list of Weibo. According to electric shock news and other media reports, on March 4, a Tesla was suspected to be out of control in a traffic accident in Chigang, Humen, Dongguan, Guangdong. After crashing into a BMW, he crushed a Toyota under the car and ended up with a shop facing the street.
2023-03-04 16:56:32Details
The latest delivery list of new forces, Wei Xiaoli dropped by double digits compared with the previous month.
On August 1, the new power brands NIO, Xiaopeng, ideal, Nezha and Zero announced the latest monthly delivery results. According to the ranking of the "Tramway report", the delivery volume of mainstream new power brands was more than 10,000 in July, of which the best performance was Nashi, with 14036 cars, followed by zero-running cars.
2022-08-02 10:28:37Details
Another independent brand was born. Hanlong's first model is "domestic range Rover"?
The Zhongtai version of the "domestic range Rover" has been published for nearly two years since the real car was exposed, and there has been no news of mass production and listing. Now the car has finally been officially unveiled, but it will not be launched as the infamous Zhongtai Motors. It belongs to the new brand "Hanlong Automobile". Hubei Daye Hanlong Automobile Co., Ltd. was established in January 2016 and is headquartered in Daye City, Hubei Province, according to official data. It is a modern new energy automobile parts manufacturing enterprise integrating new energy vehicle design, development, manufacturing, sales and after-sales service. it is also a professional system of automobile engine products, spare parts supporting system products and automobile maintenance.
2019-08-29 11:29:05Details
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