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  Tesla recruits public relations managers in many places in China, including dealing with the crisis of public opinion

  Tesla's global core public relations team at the US headquarters has been disbanded, and CEO Musk is single-handedly maintaining the brand image and unified promotion. To Musk, Tesla does not seem to need public relations. However, in the special Chinese market environment, Tesla urgently needs to expand the public relations team, so as to deal with the public opinion crisis well. A few days ago, a piece of information about Tesla's recruitment of a regional external affairs manager in China was circulated on the Internet. According to the recruitment information, Tesla China has decided to recruit regional external affairs managers in Beijing, Shenzhen, Guangzhou and other cities. Tesla's job description of the position is: responsible for establishing and maintaining in the regional market.

  Tesla 2020-10-14
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  Pressure of public opinion? Tesla is strengthening the Chinese public relations team.

  For any automobile enterprise, marketing and public relations are an indispensable part. The level of marketing promotion and the reasonable degree of public relations handling events will affect the neat image of an enterprise and brand. Recently, it has been reported that Tesla will hire more people for the Chinese public relations team.

  Tesla 2021-02-23
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  Daimler: Mercedes-Benz will focus on female consumers. Chinese consumers are greatly influenced by women's opinions.

  In the Chinese market, the three German brands Mercedes-Benz, BMW and Audi are defined as first-tier luxury brands, among which the Mercedes-Benz brand is a symbol of luxury cars for many people, owning a Mercedes-Benz car and even being regarded as standard for successful men. But now Mercedes-Benz is paying more attention to female consumers. Tang Shikai, chairman of Daimler Greater China, said in a speech at the recent China Entrepreneur Forum: "We will focus not only on male consumers, but also on female consumers." Daimler found that in China, 80-90% of car purchases are influenced by women's opinions, and 50% of Chinese households receive.

  Daimler Mercedes 2019-02-17
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  The Internet Information Office released a draft of automobile data safety management, and Tesla responded.

  On May 12, the State Internet Information Office issued a notice on "several regulations on Automobile data Safety Management (draft for soliciting opinions)" for public consultation. The content points out that in order to strengthen the protection of personal information and important data, standardize automobile data processing activities, and safeguard national security and public interests, in accordance with laws and regulations such as the Cyber Security Law of the people's Republic of China, the State Internet Information Office, together with relevant departments, drafted several provisions on Automobile data Security Management (draft for soliciting opinions), which is now open to the public for comments. There are several points worth paying attention to in this regulation. The opinion draft clearly points out that the operators are in the Communist Party of China.

  Tesla 2021-05-13
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  Is the Weilai car too black? One day to refute the rumor, facing a huge crisis of public opinion.

  Since the new force of Chinese car-building has been in mass production for more than a year, it has been constantly questioned by the outside world, and it has been faced with a crisis after falling into problems such as large losses, declining delivery volume, product safety risks, public opinion crisis and so on. Weilai, which issued a clarification statement for two consecutive days, once again attracted attention, and even Li Xiang, one of the shareholders, felt that there was a "bad phenomenon". Media sources pointed out that Weilai, which is listed on the New York Stock Exchange in the United States, is planning to return to Kirchuang. IDG, Hillhouse Capital and others are involved in the operation. At the same time, Ulai will close its Silicon Valley office, which has more than 500 employees. In addition, Weilai also carried out a new round of layoffs.

  Car Wei Lai 2019-08-21
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  Mercedes-Benz ranked first in the annual rights protection of China Consumer Association, and the quality defect became the hardest hit area.

  On January 13, the China Consumer Association released a report on "Top Ten Hot spots of consumption Rights Protection in 2019", in which the incident of "Mercedes-Benz owners crying about rights protection caused reflection from all walks of life" has become the first major topic of social influence in 2019. The China consumers Association said that the result was calculated by the China consumers Association in conjunction with the people's Daily online public opinion data center, based on big data platform data and public opinion and social influence. Mercedes-Benz owners cried that the social impact index caused by the reflection of rights from all walks of life reached 80.5, reaching the top of the list. Review of the incident-in April 2019, a video of a woman crying on the hood of a Mercedes Benz went viral on the Internet. See.

  Benz Mercedes-Benz rights protection 2020-01-13
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  Lexus postponed the pre-sale of its flagship model LM due to excessive public opinion on the "price increase".

  Lexus, which has always had "price increase" public opinion, launched its first flagship car, the MPV LM, at last year's Shanghai auto show. A year later, the model finally ushered in a pre-sale period. It was scheduled to start pre-sale on January 10 this year, and announced the pre-sale price. However, because the "terminal price" of the LM model has been a hot topic, Lexus decided to postpone the pre-sale time to January 15 and directly announce the manufacturer's suggested retail price.

  Lexus 2020-01-11
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  Negative public opinion can't stop it! Tesla's sales in China soared in May

  According to the Federation of passengers, sales of new energy vehicles in May 2021 were 185000, an increase of 177.2% over the same period last year and 17.4% month-on-month. The cumulative sales from January to May of 2021 were 776000, an increase of 235.7% over the same period last year. The one that attracts the most attention among the new energy car companies is Tesla. According to the FIFA data, Tesla's wholesale sales in China in May 2021 were 33463, of which 11527 were exported, 21936 were retail in China, and the cumulative sales from January to May were 128588. Specific to the model, the domestic Mod... delivered from January 18

  Tesla 2021-06-08
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  The impact is far-reaching! Tesla ranks first in the protection of rights of the year.

  On January 25, the China Consumer Association (hereinafter referred to as "China Consumer Association") released a report on "Ten Hot spots of Public opinion on Consumer Rights Protection in 2021", in which "car roof rights protection incident exposed service loopholes of car companies" has become the first major topic of social influence in 2021. The China consumers Association said that the result was calculated in conjunction with the people's Daily online public opinion data center, based on big data and the social influence of public opinion, in which the social impact index of the "car roof incident" caused reflection from all walks of life reached 100.9, reaching the top of the list. Event Review: on April 19, 2021, at the Media Day of the 19th Shanghai International Auto Show, a man wearing brakes failed.

  Tesla 2022-01-25
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  Purchase restrictions and release! Zhejiang Province encourages Hangzhou to relax car purchase restrictions in an orderly manner.

  In order to give further play to the stabilizing effect of consumption on the economy, the impact of COVID-19 's epidemic situation on the economic development of the province will be reduced to a minimum. On March 24, the Zhejiang Provincial Government issued the implementation opinions of the General Office of the Zhejiang Provincial people's Government on boosting consumption and promoting stable Economic growth (hereinafter referred to as "opinions"), which put forward 16 measures to boost consumption. these include encouraging Hangzhou to relax car purchase restrictions in an orderly manner and deeply tapping the potential of rural automobile consumption. Among them, on the promotion of automobile consumption, the "opinion" hopes to give full play to the advantages of large car ownership in Zhejiang Province, expand the circulation of the second-hand car market, liberalize the automobile refit market in accordance with the law, and strive to excavate the automobile.

  Automobile 2020-03-25
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  Promoting the development of parallel import norms, the Ministry of Commerce: promoting the normalization and institutionalization of parallel import work, etc.

  On August 30, the Ministry of Commerce and other seven departments issued the "opinions on further promoting the Development of parallel Automobile Import". At present, there are some problems, such as unclear procedures for the establishment of parallel import vehicle rectification places, the level of trade facilitation needs to be improved, and government supervision needs to be strengthened. In order to further promote the development of automobile parallel import standards, the following suggestions are put forward: the "opinions" put forward that it is allowed to explore the establishment of a place for rectification and reform of parallel imported automobile standards. Under the premise of controllable risk and compliance with the law, the relevant provinces and cities that have carried out parallel automobile import are allowed to set up standard compliance rectification places in the special customs supervision areas, defining the establishment of rectification sites.

  2019-08-30
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  Volkswagen CEO suddenly went popular on Weibo, and the crisis of public opinion broke out.

  Volkswagen CEO Herbert Dis suddenly went on Weibo hot search because he publicly "complained" in recent days that only China contributed to Volkswagen Group's revenue at a time of the pneumonia epidemic, and there was no revenue in other markets. China has well controlled the spread of the virus during the COVID-19 epidemic, but there are still signs of virus spread in other countries and regions. Based on this, Volkswagen has closed almost all its factories in Europe and the Americas, while its plants in China have now resumed production. Volkswagen Group CEO Herbert Dis said on the German ZDF program that if the novel coronavirus pandemic can not be controlled like China, it is possible.

  Volkswagen 2020-03-28
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  Volkswagen Group CEO Dis officially launched Weibo, netizens have put forward their opinions!

  HerbertDiess, chairman of Volkswagen Group's management board, launched a personal Weibo on Feb. 17, a move he hopes to communicate with Chinese consumers at zero distance and cheer for Wuhan.

  Volkswagen CEO launched Weibo 2020-02-17
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  Ministry of Industry and Information Technology: do not upgrade the newly added self-driving function ​​​ without authorization.

  Recently, the Ministry of Industry and Information Technology issued the "opinions on strengthening Intelligent Network Union Automobile production Enterprises and Product access Management". Before implementing online upgrading activities, enterprises are required to ensure that automobile products meet the relevant requirements of national laws and regulations, technical standards and technical specifications, and put on record with the Ministry of Industry and Information Technology. Changes in technical parameters such as safety, energy saving, environmental protection and anti-theft should be reported to the Ministry of Industry and Information Technology in advance to ensure the consistency of automobile production. Without approval, autopilot functions may not be added or updated through online or other software upgrades. What is worth mentioning is, this opinion clear management scope is intelligent network couplet automobile production enterprise.

  Autopilot 2021-08-13
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  Tesla compromised? Tesla sets up a data center in China to realize domestic data storage.

  Since the incident of safeguarding the rights of Tesla car owners, the discussion on the data and information security of intelligent vehicles has attracted wide attention from the society. A few days ago, the Secretariat of China Cyberspace Safety Association held an expert seminar on "several regulations on Automobile data Security Management (draft for soliciting opinions)".

  Tesla 2021-05-26
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  Under pressure from public opinion? Tesla donated another 5 million to fight against COVID-19

  As novel coronavirus's pneumonia continues to spread every day, a large number of anti-epidemic substances are in shortage, many aspiring people and enterprises have to lend a helping hand. Tesla announced on his official Weibo today that he will donate 5 million yuan in special funds to help the Chinese government support the Centers for Disease Control and Prevention and other institutions in response to the epidemic. As a matter of fact, as early as January 28th, Tesla has already pushed the notice of free charging of all series of vehicles at super charging stations to domestic car owners. According to the notice exposed by the car owner, from now on, Tesla will temporarily open all vehicles to charge free of charge at super charging stations until the epidemic is lifted. And.

  Tesla 2020-01-30
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  It is suspected that Musk responded to the protection of rights: "focus on products, trust the public" was ridiculed.

  Since Tesla disbanded the global core public relations team at the US headquarters, CEO Musk alone has maintained the brand image and carried out unified publicity, which often seems unable to achieve timely early warning and effectively deal with public opinion crises. For example, after nearly a week of defending the rights of Tesla, the female car owner of the recent Shanghai auto show, Musk made an announcement on this.

  Musk. 2021-04-28
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  Great Wall Motor Announces the list of "10 million reward Plan"

  Great Wall Motor recently announced the first clue awards of "Operation net net" on its official Weibo. Officials said: since the launch of the "net Operation" on March 10, offering a reward of 10 million yuan, as of July 14, netizens have received nearly 1,000 reports, and "part of the Internet Water Army has maliciously erased it."

  Internet Automobile Great Wall Internet Army Action Brand legal Affairs clue netizens Public opinion Ministry of Justice reporting Center Information Judicature official 2023-07-21
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  Cui Dongshu: it is impossible for Beijing and Shanghai to relax purchase restrictions.

  According to a notice issued by the Guiyang Municipal Public Security and Traffic Administration a few days ago, the regulation of car purchase lottery has been formally abolished. It has become the first of the nine provinces and cities that have implemented the purchase restriction policy to abolish the purchase restriction. However, the traffic restrictions are in the process of soliciting opinions and have been announced recently. In the face of the continuous downturn of domestic car sales, the deregulation and cancellation of car purchase restrictions have become an urgent task for policy researchers. Last year the auto industry showed negative growth for the first time in 28 years. Until this year, the decline continued. In order to boost consumption, on August 27, 2019, the General Office of the State Council issued the opinions on speeding up the Development of Circulation and promoting Commercial consumption (Jane.

  Beijing Shanghai 2019-09-14
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  The Ministry of Industry and Information Technology plans to revise the double points policy, and the double points assessment of automobile enterprises has been relaxed.

  On July 9, the Ministry of Industry and Information Technology issued an amendment to the "measures for parallel Management of average fuel consumption of passenger vehicle Enterprises and points of New Energy vehicles" and made public its opinions. Two months later, according to the information on the official website of the Ministry of Industry and Information Technology, it was decided to revise the "measures for parallel Management of average fuel consumption of passenger vehicle Enterprises and points of New Energy vehicles" and openly solicited opinions. In the "measures", the Ministry of Industry and Information Technology has improved the fuel consumption guidance and integration flexibility measures of traditional energy passenger vehicles. Said that it will establish the relationship between the energy saving level of traditional energy passenger vehicles and the positive integral carry-over of new energy vehicles. To the enterprise traditional energy passenger car fuel consumption reaches the target value of the current year.

  Ministry of Industry and Information Technology 2019-09-13