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In April, the market share of Chinese brand passenger cars was only 34.6%, down 2.6 percentage points from a year earlier, a six-year low; from January to April, the market share was 38.1%, down 2.5 percentage points from a year earlier, falling below the 40% red line again.
On Sept. 11, the New Power of Automobile Co., Ltd. announced that it had systematically combed the brand and adjusted the LOGO of its first product brand, Nahan Automobile. Hezhong Automobile said that as a corporate brand, cooperation deepens the perception of users who can be trusted, while Nahu Automobile will govern all product lines as a product brand. Weilai, uh, all models under the automobile brand will use the cooperative fountain logo as the brand LOGO. The re-carding of the brand structure can help Hezhong Automobile promote brand marketing and enhance consumers' brand recognition. under the new brand structure, Hezhong will focus on which car, with the new enterprise.
Zhu Huarong announced that Changan Automobile is working with Huawei and Ningde era to build a new high-end smart car brand.
Recently, at the 2021 China Automobile Dealers Conference sponsored by the China Automobile Circulation Association, Kaida Research Institute released a research report on the competitiveness of Chinese automobile brands in 2021. Brand competitiveness mainly examines the profit level of dealers, changes in brand market share, sales and investment recommendations and other indicators, according to the information, among luxury brands, Lexus, BMW, Mercedes-Benz, Porsche, Bentley and Red Flag have good reputation among dealers, while mainstream joint venture brands FAW Toyota, Guangzhou Automobile Toyota and Guangzhou Automobile Honda also get good scores, with a comprehensive score higher than 8. As can be seen from the chart, the dealer's attitude towards independent brands.
when the domestic car market enters the environment of stock competition, the brands of car companies also appear obvious differentiation. Experiencing the trend of "low in front and high in later" in 2020, it further threatens the survival status of weak brands. From the perspective of the industry pattern, the concentration of the market is increasing.
Zhu Huarong, party secretary and chairman of Changan Automobile, said at the 2022 China Electric vehicle Forum on March 26th that with the acceleration of new energy vehicles, competition in China's fuel vehicle market will become fiercer. There are 85 brands in the traditional fuel vehicle market in 2021, of which 34 brands sell less than 1,000 units per month, and 9 brands die out. Zhu Huarong believes that in the next 3-5 years, 80% of Chinese fuel car brands will "close down and merge" (that is, close down, stop production, merge and transform). This means that in the future 3-5, only a small number of car companies will be able to continue to develop in the Chinese market as fuel vehicles.
On August 24, Changan Automobile officially launched Avita, a new high-end car brand jointly created by Changan Automobile, Huawei and Ningde era. Changan Automobile said that the meaning of "Avita" is to create another self for every user in a parallel world of wisdom, and become the embodiment of wisdom that understands you. According to public information, the model code E11 is based on a new generation of intelligent electric platform (CHN platform), positioning medium-sized SUV, is the "Avita" brand's first model, equipped with Huawei HI smart car solution, the current E11 design sample car has been offline, the whole vehicle is being debugged. In addition, Changan car is also bright.
Whether buying a new car or a used car, in addition to considering the brand, vehicle appearance, configuration and power, the "ranking of car preservation rate" is also an indicator that consumers pay close attention to when buying a car. On July 1, the China Automobile Circulation Association and Jingzhen Evaluation jointly released the report on the preservation rate of automobile value in China in June 2022.
Among the head enterprises of independent car enterprises, a number of independent car enterprises have launched their high-end brands, realizing the impact of enterprises into the middle and high-end market, including Geely Lecker brand, Great Wall WEY brand, Chery Xingtu brand, Dongfeng Lantu new energy brand, etc., while the high-end brand of Changan Automobile has not been heard for two to three years since it was proposed. Recently, Zhu Huarong, chairman of Changan Automobile, mentioned the internal high-end brand again, confirming that the project is still in preparation. During the Beijing auto show, Zhu Huarong said in a media interview, "the high-end brand is a topic that Changan can't get around." In 2017, in Changan's third venture 1.0, it was clear that Changan should have.
Changan Automobile
On July 29, Beijing Automotive Zhida, Zhidao, Zhixing "Zhiduo" and other series of models have "bright sword" Helan Mountain, the era of comprehensive empowerment. Chen Hongliang, president of Beijing Automobile, said that comprehensive sales of independent brands in Beijing reached 82800 in the first half of 2019, of which new energy reached 54000, an increase of 263.6 per cent over the same period last year. The proportion of sales of new energy vehicles has increased significantly, accounting for 70%. An increase of more than 30 percentage points over the same period last year. According to the Federation of passengers, wholesale 9.951 million vehicles were sold from January to June, down 13.9% from a year earlier, and retail terminal sales were 9.954 million, down 9% from a year earlier.
Car preservation rate is an index that many people pay attention to when buying a car. in general, the preservation rate is related to brand influence, car age, maintenance costs, market share and other factors. The automobile industry pays close attention to the "Research report on the preservation rate of automobile value in China in August 2022" jointly issued by the China Automobile Circulation Association and Jingzhen Evaluation.
"China's automobile industry has initially met the basic conditions for stopping the sale of fuel vehicles, which can be put on the research agenda. It is suggested that the relevant state ministries and industries should clearly study the time limit of traditional fuel vehicles and guide enterprises and the whole society to make an orderly transition to new energy. " On August 27, Zhu Huarong, chairman of Changan Automobile Co., Ltd.
The "automobile value preservation rate" is not only an important part of the performance-to-price ratio of cars, but also an important parameter for consumers to consider when choosing and buying cars. The value preservation rate refers to the ratio of the price sold to the previous purchase price of a certain model after it has been used for a period of time. Therefore, it has a high reference value for consumers to choose and buy new cars. On the one hand, it can be eliminated.
With the continuous development of the domestic automobile industry and the continuous improvement of consumption and level, the quality performance of automobile products has become the concern of many consumers. Recently, a research report on the quality performance of Chinese automobile products shows that the degree of complaint of German and American brands in 2020 is higher than the average level of the Chinese industry.
Toshiaki Otani, executive vice president of Baoneng Automobile Group, sent an internal email to all employees on February 18, according to the Daily Business News. Toshiaki Otani revealed in an email that five models of Baoneng's Qoros brand will be released and listed in 2021, and the high-end car brand and the first electric car in preparation will be released and put on sale this year, for high-end brands such as Standard Tesla and Ulai. It is understood that Qoros will launch five models, including a brand new A + class sedan, two add-on electric models, and two annual models of the SUV Qoros 5S and Guanzhi 7. Among them, the wheelbase of the brand new A + class car is close to the Toyota Camry.
Changan Automobile, which has the reputation of "profit Milk year", once ranked first among domestic independent car brands, but now Changan Automobile is gradually being left behind by many other independent brand car companies more and more farther and farther. It has even slipped down the second ladder of domestic brands. On January 30, Changan Automobile issued the latest performance forecast, which estimated that the company would lose 2.4 billion-2.9 billion yuan for the whole of 2019, while the company still made a profit of 680 million yuan in the same period last year. The profit changed from profit to loss, a drop of as much as 452.56%, 526% compared with the previous year. For the sharp decline in the 2019 performance forecast, Changan Automobile is interpreted as "sold.
Check information shows that Changan Lulai New Energy Automobile Technology Co., Ltd. (hereinafter referred to as Changan Lulai) has undergone industrial and commercial changes. Registered capital increased by 90 million yuan, from 98 million yuan to 188 million yuan, an increase of 92%. According to public information, Changan Lai was established on July 10, 2018 as a joint venture between Shanghai Ulai Automobile Co., Ltd. and Chongqing Changan Automobile Co., Ltd., each holding 50% of the shares. The legal representative of Changan Weilai is Yang Fang, and the current chairman is Tan Benhong, executive vice president of Changan Automobile. The company's business scope involves the design and development of new energy vehicles and spare parts.
The Zhongtai version of the "domestic range Rover" has been published for nearly two years since the real car was exposed, and there has been no news of mass production and listing. Now the car has finally been officially unveiled, but it will not be launched as the infamous Zhongtai Motors. It belongs to the new brand "Hanlong Automobile". Hubei Daye Hanlong Automobile Co., Ltd. was established in January 2016 and is headquartered in Daye City, Hubei Province, according to official data. It is a modern new energy automobile parts manufacturing enterprise integrating new energy vehicle design, development, manufacturing, sales and after-sales service. it is also a professional system of automobile engine products, spare parts supporting system products and automobile maintenance.
According to figures released by the China Association of Automobile Manufacturers (CAAM) on September 9, car sales in August 2022 were 2.383 million, an increase of 32.1% over the same period last year, of which 1.029 million Chinese brand passenger cars were sold, an increase of 45.3% over the same period last year. Market share is 48.4%, year-on-year
Heavy! The National Development and Reform Commission plans to relax car purchase restrictions and increase license plate indicators in an all-round way
China's car sales continue to decline and the trend of car consumption is gradually declining. in such an environment, the National Development and Reform Commission is expected to guide further liberalization of the purchase restriction policy and comprehensively encourage automobile consumption. According to the online documents, the National Development and Reform Commission issued the implementation Plan for promoting the Renewal of consumption of Automobile, Home Appliances and Consumer Electronics to promote the Development of Circular economy (2019-2020), which plans to further expand the consumer market such as automobiles, promote the development of circular economy, and deepen supply-side structural reform. The document also describes in detail the specific implementation plan, and there are nine supporting regulations in the automotive field. The most important of these is the purchase restriction city.
2019-04-17 17:36:07Details
All of a sudden! A Tesla in Dongguan was suspected of getting out of control and crashed into multiple cars and destroyed the shop door.
A # Tesla suspected of getting out of control and crashing into multiple cars crashed into the store door # news quickly rushed to the hot search list of Weibo. According to electric shock news and other media reports, on March 4, a Tesla was suspected to be out of control in a traffic accident in Chigang, Humen, Dongguan, Guangdong. After crashing into a BMW, he crushed a Toyota under the car and ended up with a shop facing the street.
2023-03-04 16:56:32Details
The latest delivery list of new forces, Wei Xiaoli dropped by double digits compared with the previous month.
On August 1, the new power brands NIO, Xiaopeng, ideal, Nezha and Zero announced the latest monthly delivery results. According to the ranking of the "Tramway report", the delivery volume of mainstream new power brands was more than 10,000 in July, of which the best performance was Nashi, with 14036 cars, followed by zero-running cars.
2022-08-02 10:28:37Details
Another independent brand was born. Hanlong's first model is "domestic range Rover"?
2019-08-29 11:29:05Details
New appointment! A car company's personnel adjustment
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