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Recently, a poster about Geely Xingyue L sparked a heated discussion among netizens. As can be seen from the content of the poster, Geely Xingyue L released me to play 10, 10 opponents, dominating the audience. As long as one guard, thousands of troops are difficult to capture the slogan, and from the poster, in the Xingyue L standard models, in addition to 200000 mainstream and joint venture compact SUV models, but also includes Audi Q5L, BMW X3, Mercedes-Benz SUV and other luxury brands. From this point of view, Xingyue L is to crush the rhythm of the current mainstream joint venture SUV, such as BBA. Netizens also said one after another: according to the analysis of industry insiders, due to the comparison of car prices.
A few days ago, netizens revealed that a poster compared with Geely had been put up in a 4S store. Geely's vice president said it was a malicious attack. After media reports, the head of SAIC Roewe's public relations department said he could not confirm the authenticity of the poster. Netizens went to the scene again today to see that the poster was affixed to the toilet. The poster content of the independent brand car 4S store shows that Geely started from refrigerator parts, although after years of development, its overall supplier system still stays in the rural workshop system, so the two are not on the same level in terms of brand. Yang Xueliang, vice president of Geely Group, responded through Weibo: "I don't think this is unfair, this is."
Recently, I learned from the Loulan car circle that a Dongfeng Nissan 2022 Loulan publicity poster has aroused the attention and heated discussion of motorists. Judging from the publicity posters, both the wheelbase and the appearance of the model are basically the same as the current model, but the price of the 2022 Loulan is shocking, including 179800 yuan for the fashion version, 188800 yuan for the Star Sky version and 196800 yuan for the Galaxy version. Judging from the available information, it is not possible to confirm the authenticity of the poster. However, some car users give a more worthy reference that the new Loulan on the poster is actually a Zhengzhou special model, which is not available in other provinces at all. At the same time.
On January 28th, Ford China officially released a Weibo with the words "China, We are coming", accompanied by a publicity poster. Soon after the release of the Weibo, it sparked a heated debate among netizens because the copy of the poster was "2021 Chinese year of the Horse". Many people find it strange to see here. Isn't 2021 the year of the Ox? how did it become the year of the Horse? Could it be Ford's copywriting error and the emergence of typos? As a result, many netizens complained about such a low-level mistake in Ford China under the Weibo. Some netizens even joked directly, "in ancient times, Zhao Gao referred to deer as horses, but now Ford does not know cattle and horses." In the face of netizens' complaints.
A few days ago, Audi posted a marketing poster saying "Q5 models are so popular that they can only use models instead of exhibition cars" at a 4S store, which was later forwarded by social media. However, seeing that the publicity worked well, GAC Honda imitated it again.
In many cases, the car owner group and the brand image are forcibly linked together, and the quality performance and behavior habits of the car owner group are often spread by the majority of netizens, thus affecting the overall image and reputation of the brand. As a new car brand, Weilai does not have too many scruples in this respect, and even uses the quotations of car owners as a way of corporate publicity for public display at the auto show, causing collective complaints from netizens. Weilai publicizes the original quotation of the copywriter's owner: "if you don't open it, you can't quit." I'm used to driving, but I really don't want to touch the fuel car. " "as the oil car replaced the horse-drawn car in the first place, the tram will replace the fuel car." "what?
Recently, a publicity poster circulated on the Internet shows that BMW buys BMW used cars at invoice price, including BMW 3-Series, BMW 4-Series, BMW 5-Series, BMW X3 and other models. The new car is required to be licensed from January 1, 2020 to July 31, 2021, with a mileage of no more than 15000 km and no accidents or structural losses. The poster shows that the deadline for the event is October 31, 2021. It should be noted that there are BMW logo and BMW used car LOGO at the top of the poster, but no conclusion can be drawn on the authenticity of the poster. BMW dealer invoice.
A few days ago, some netizens revealed that it was unfair to put up propaganda posters attacking Geely in an independent brand car 4S store. Geely responded today: evil words deceive the public, vicious attack. The poster content of the independent brand car 4S store shows that Geely started from refrigerator parts, although after years of development, its overall supplier system still stays in the rural workshop system, so the two are not on the same level in terms of brand. Yang Xueliang, vice president of Geely Group, responded through Weibo: "I don't think this is unfair, this is evil words to deceive the public, vicious attack!" Do they have any evidence that Geely's suppliers still make electric ice.
Netizens revealed that it was unfair to put up propaganda posters attacking Geely in an independent brand car 4S store. The poster of the independent brand 4S store not only promoted its own brand, but also belittled Geely. The content shows that Geely started in refrigerator parts, although after years of development, its overall supplier system still stays in the rural workshop system, so the two are not on the same level in terms of brand. In fact, the major brand manufacturers have some sales skills for competitors, through the understanding of competitive models to find out deficiencies, grasp the handle of each other, to achieve the goal of "raising themselves and belittling others". However, the competition points.
The new generation of Suiteng finally ushered in a new generation, the price of 8 models is 13.18-196800 yuan, the new car is based on MQB A2 platform, fully lengthened, in which the new car wheelbase is 2731mm, on the basis of the overseas version of the new Jetta, lengthened 45mm, longer than the current wheelbase 80mm, the overall length, width and height to 4753/1800/1462mm. In terms of appearance, the new Suiteng overall follows the overall style of the overseas version of Jetta, because the design is still strong Volkswagen style, all as a new generation of models are not so fresh. For Suiteng L, on the market.
According to online news, Geely car dealers, in the name of Geely brand or signing an online celebrity "Zhou", played a marketing poster "entrusted by Zhou" to buy Geely cars at a discount. Judging from the marketing poster, this is an authorized Geely car dealer in Nanning, Guangxi. The poster shows that Geely dealers were commissioned by Zhou to carry out activities, randomly selected lucky battery car owners to enjoy the discount to buy Geely cars, and put out Zhou's golden sentence that it is impossible to work in this life. According to information, Zhou, a man in Nanning, Guangxi, stole electric cars many times and was sentenced to fixed-term imprisonment for four times.
Tesla recently announced on its official Weibo that it will release important information on May 31 and has specially made a poster for publicity. Tesla officially did not say what it was, but is still keeping it a secret. From the trailer poster released by Tesla, in addition to the time information, you can also see the words "ready to be released", indicating that a new product or service will be released. However, recently, Tesla has just updated the model x and model s product lines, and the global delivery of the model 3 model has only been carried out for less than half a year, so the possibility of a replacement is not very high.
For the new car poster publicity, must be every car company will adopt the way, in order to show the new car new advantages, publicity methods are endless. Among them, the use of lower cost for comparison has become the propaganda method of most new energy vehicle companies.
Among the many car brands in China, Volkswagen is the most successful, and its sales have been firmly on the front line. no matter what happens to other cars, what happens to Volkswagen, Volkswagen has not been greatly affected. However, in China, Volkswagen has been divided into two, and the competition between the two is also quite fierce. Recently, a publicity poster suspected of competing with the brand has circulated on the Internet, listing a large number of "it has nothing" configuration. The poster shows that the two "Yue" compete with each other and watch 10 strokes of Tuyue to win. It can be seen that the two models are the same engine and the same version, but there is a big difference in configuration, including appearance.
Brilliance BMW's new 3-Series went on sale on June 22nd with the launch of two models: standard axle (G20) / long wheelbase version (G28) with a price range of 31.39-363900 yuan. The models on the market are all 325 models, using a low-power version of the B-Series 2.0T engine, followed by 320, 330 models and plug-in hybrid versions. Some netizens revealed that a competitive product issued a promotional poster for the listing of the BMW 3-Series, listing 8 reasons why the new BMW 3-Series is not worth buying. The publicity caused controversy after it was exposed online to see what was said. Some netizens pointed out that this kind of poster may be official.
Biadihan EV copy of Standard Tesla ads to see if there are any "complaints"!
I have heard that Huawei has further improved its dominance in the question world, from "deep empowerment" to "overall dominance", said Pengpenjun Jun, a Weibo certified digital blogger, in a post on Weibo today. In addition, a poster picture about the car has been released. From the picture released, you can see the logo in the upper right corner.
Recently, according to the official account of the Tianxin District people's Court in Changsha City, Tesla sued Tesla for trademark and copyright infringement of used cars in August last year. The court ruled in Tesla's favor and ruled that the defendant immediately stopped infringing upon the plaintiff's exclusive right to use the registered trademark, immediately stopped infringing upon the plaintiff's copyright, and established
On May 18, Changan Ford posted a video on its official Weibo with the caption "is it true that boys are running at high speed and lifting girls' skirts in Japanese anime?" After that, there are inscriptions such as "# interesting experiment # # sharp PLUS to feast your eyes #". The video quickly became a hot topic among netizens and went viral on Weibo. Some netizens said that "vulgar, now there is no bottom line", "deliberately eye-catching bar!" Otherwise, the advertising planner had a cerebral thrombus for 10 years, and some netizens questioned, "how did this advertising plan pass, and what is the significance of the evaluation?" At noon that day, Changan Ford apologized: "the editor knows."
Recently, some netizens were quoted as saying that Xiaopeng was suspected of fraud and that the good intention suddenly turned into a deposit because Xiaopeng was worried about customer refunds and lost orders. It is understood that the netizen participated in the "Xiaopeng P7 intention payment doubling Plan" activity, which will be held from January 17, 2020 to February 29, 2020. During this period, the user pays Xiaopeng P7 intention money, can double deduct the car money. This activity intention payment (refundable) is divided into 5000 yuan, 10000 yuan, 15000 yuan, 20000 yuan four tranches, if the user pays 20000 yuan, can deduct 40000 yuan.
Heavy! The National Development and Reform Commission plans to relax car purchase restrictions and increase license plate indicators in an all-round way
China's car sales continue to decline and the trend of car consumption is gradually declining. in such an environment, the National Development and Reform Commission is expected to guide further liberalization of the purchase restriction policy and comprehensively encourage automobile consumption. According to the online documents, the National Development and Reform Commission issued the implementation Plan for promoting the Renewal of consumption of Automobile, Home Appliances and Consumer Electronics to promote the Development of Circular economy (2019-2020), which plans to further expand the consumer market such as automobiles, promote the development of circular economy, and deepen supply-side structural reform. The document also describes in detail the specific implementation plan, and there are nine supporting regulations in the automotive field. The most important of these is the purchase restriction city.
2019-04-17 17:36:07Details
All of a sudden! A Tesla in Dongguan was suspected of getting out of control and crashed into multiple cars and destroyed the shop door.
A # Tesla suspected of getting out of control and crashing into multiple cars crashed into the store door # news quickly rushed to the hot search list of Weibo. According to electric shock news and other media reports, on March 4, a Tesla was suspected to be out of control in a traffic accident in Chigang, Humen, Dongguan, Guangdong. After crashing into a BMW, he crushed a Toyota under the car and ended up with a shop facing the street.
2023-03-04 16:56:32Details
The latest delivery list of new forces, Wei Xiaoli dropped by double digits compared with the previous month.
On August 1, the new power brands NIO, Xiaopeng, ideal, Nezha and Zero announced the latest monthly delivery results. According to the ranking of the "Tramway report", the delivery volume of mainstream new power brands was more than 10,000 in July, of which the best performance was Nashi, with 14036 cars, followed by zero-running cars.
2022-08-02 10:28:37Details
Another independent brand was born. Hanlong's first model is "domestic range Rover"?
The Zhongtai version of the "domestic range Rover" has been published for nearly two years since the real car was exposed, and there has been no news of mass production and listing. Now the car has finally been officially unveiled, but it will not be launched as the infamous Zhongtai Motors. It belongs to the new brand "Hanlong Automobile". Hubei Daye Hanlong Automobile Co., Ltd. was established in January 2016 and is headquartered in Daye City, Hubei Province, according to official data. It is a modern new energy automobile parts manufacturing enterprise integrating new energy vehicle design, development, manufacturing, sales and after-sales service. it is also a professional system of automobile engine products, spare parts supporting system products and automobile maintenance.
2019-08-29 11:29:05Details
Deadlock! Volkswagen may face mass strike
Many BMW 4S stores are running away! Fujian Consumer Council named
Chicken feathers all over the ground! A total of 570 million yuan has been executed by the giant 4S store giant group
It really looks like this! New BMW iX3 patent map exposed
Another family! Ford officials announce layoffs of 4000 people
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